+91-892 015 0908

SMO Training Institute

SMO Training Institute

SMO or Social Media Optimization is one of the powerful techniques of SEO that helps in generating traffic to a website by utilizing Social networking sites. SMO is now significantly more important and not simply because social networking has grown but because SMO also improves SEO performance. As every business today has an online presence, its aim always remains to attract maximum visitors and SMO helps it do the same.


Other than the great career opportunities social media optimization has it's own wholesome benefits in terms of financial gains. After completing our smo training course it is not necessary for you to do a job in any company for your monthly income because you can also start your ownsmo companyand earn good money by working on various smo projects outsourced by many countries.

You can also work (part time/full time) as an smo freelancer and generate great money returns in dollars by providing your smo services. You can also earn good money through affiliate marketing, blogging or using adsense on your website. Just checkout the course highlights and course structure that will clearly convey you the exclusive benefits of learning social media optimization.


Our SMO Training Course will make you well versed with the functioning of these popular networking sites and a comprehensive knowledge of various SMO Tools and Techniques by means of which an organization can get maximum web exposure. It will give you chance to learn about your favorite site while helping you shape a career in Social Media .


  • Introduction to Social Media
  • Advantages Over Online Marketing
  • Social Media Strategy
  • Network Optimization
  • Brand Management Strategies
  • Network Profile Creation
  • Social Media Key Concepts
  • Introduction to LinkedIn
  • Creating the right profile and settings
  • Increasing reach and visibility
  • LinkedIn Groups
  • Answers, events, messaging and testimonials
  • Company Pages


  • Introduction to Micro blogging and Twitter
  • Twitter Demographics
  • Use for reputation, promotion, sales, conversing.
  • Who to follow
  • Tweeting
  • Tracking Code
  • Ghost writers and the importance of disclosure
  • Twitiquette
  • Twitter Lists
  • Twitter Account Promotion
  • Searching tweets and users
  • Measuring Influence
  • Tools
  • Latest trends
  • Difference between Profiles, Places, Groups and Pages
  • Social media and communications strategy
  • Open Graph
  • Frictionless sharing
  • Facebook Connect (Like, Share, Comment)
  • Facebook Pages (Creating, Managing, Retention)
  • Pages (Dos and Don'ts)
  • Facebook Apps
  • Measuring and Monitoring
  • Sponsored Stories
  • Facebook Places and check-ins
  • Advantages and challenges
  • Youtube Optimization
  • Online video - content is king
  • Viral films and brand
  • Defining your goals, metrics and budgets
  • Social sharing, comments and reviews
  • Getting an audience
  • Creating and managing an account
  • Using Ads inside Videos
  • Promoting YouTube Videos
  • Setting Social Objectives
  • Social Strategies and Tactics for Google+
  • +1s and Sharing
  • Integration with your site
  • Promoting a Brand on Google+
  • Tools
  • URL Shortening Tools


  • Stumble Upon
  • Digg
  • Reditt
  • Delicious
  • Fave It
  • E-buzz
  • Blogs Creation
  • Blogs Submission
  • Blogs Promotion
  • Blogs Weekly Postings
  • Blogs Commenting


  • Flickr
  • Picasa Web
  • TinyPic
  • Image Optimization AND Sharing
  • Behavioral and cultural standard for Social Media Interaction
  • Linking all Social Media Accounts
  • Optimizing Social Media content for Search Engine
  • Importance of Short URL and how to do
  • Link wheel creation
  • Cleaning negative result using SEO
  • Measuring SM and ROI
  • Case study